Free press release submission sites
- Online PR News.
- PR.com.
- PRfree.
- Press Release Point.
- Newswire Today.
Summing up – when to send a press releaseAccording to our data: The best day to send a press release is on Thursday. The best time to send a press release is between 10 am and 2 pm.
5 Truly Free Press Release Distribution Services
- OnlinePRNews.com: Best for Free Short-term Release Publishing.
- NewswireToday.com: Best for Wide RSS Feed Reach for Non-profits.
- PRLog: Best for Free Press Room for Company Press Releases.
- 1888PressRelease.com: Best for Distribution to Search Engines.
Best Free Press Release Distribution Services:
| Rank | Name | Offer |
|---|
| 1. | PRLog | Free and paid options. |
| 2. | NewswireToday | Free and paid options. |
| 3. | PR.com | Free and paid options. |
| 4. | Online PR Media | Free and paid options. |
There are free press release distribution sites available, and there are also ones that charge a fee to get your press release published on multiple websites in your industry.
Between those sources and a few others, we can conclude that an average PR agency is going to charge a minimum of around $1,200 per month as a retainer, plus an hourly or performance based rate that comes out to another $500 to $5,000 per month.
Press kits $125 high/hour, $53 low/hour, $85 average/hour; $5,000 high/project, $1,000 low/project, $2,334 average/project. Press/news release $100 high/hour, $23 low/hour, $62 average/hour; $1,000 high/project, $75 low/project, $305 average/project.
A press release should have somewhere in the neighborhood of 400 words. That's roughly one printed page. There's no crime in falling a little short or going over by a bit but if you have significantly fewer or more than that amount of words, something is wrong.
The purpose of a press release is to get attention, make news and generate publicity. Most importantly, press releases are an effective way to create interest around any corporate news in a factual and efficient way.
You can send press releases for business, sports, cinema, events, startups, and anything relevant to entertainment. It costs Rs.500.00 to publish your press release. It's a quite low price that gives you exposure and a valuable backlink.
Our rate for writing a single press release is S$400 only. If you are looking to engage us to distribute the release as well, the costs will vary depending on your distribution objectives and the geographic markets you are targeting.
How to Submit a Press Release
- Find journalists who might be interested in your press release.
- Get the journalists' contact details.
- Craft a killer pitch.
- Make your subject line irresistible.
- Send your press release pitch (at the right time).
- Follow-up on your release.
To summarize, here's what everyone needs to know about writing a press release:
- Write a short, catchy headline.
- Get to the Point –summarize your subject in the first paragraph.
- Body – explain why this matter to your audience.
Top 15 Press Release Distribution Tips 2020
- Send Your Press Release to Influencers & Bloggers.
- Always Include Images or Video.
- Target Outlets That Reach Your Audience.
- Use a Service to Write Your Press Release.
- Send Your Release to Journalists, Not Newsrooms.
- Use Digital Tools to Complete Your Media List.
Tips for calling a journalist
- Tell the journalist who you are and why you are calling.
- Ask if it's a good time to talk.
- Let the journalist know you are familiar with the publication or with stories s/he writes about.
- Explain your idea or message in a sentence or two.
Let's dive into the seven steps to get local press coverage:
- Write Your Press Release.
- Find Local Media Outlets.
- Find the Right Media Contacts.
- Craft Your Email Query (aka Pitch)
- Send Your Pitch Email & Follow Up.
- Respond to Journalists.
- Cultivate a Relationship With Journalists.
Press Release Email Example
Now you're clutching your list of journalists' email addresses, it's time to send your press release to them. The most effective way to do this is to write a brief “covering letter†press release email. You can then copy-and-paste the press release to the bottom of the email.Ten ways to get coverage in your local media
- Do your research.
- Network.
- Approach local journalists.
- Feed stories to reporters.
- Learn to write newsworthy press releases.
- Exploit natural PR opportunities.
- Create PR opportunities.
- Get involved in the local community.
How to Submit a Press Release
- Find journalists who might be interested in your press release.
- Get the journalists' contact details.
- Craft a killer pitch.
- Make your subject line irresistible.
- Send your press release pitch (at the right time).
- Follow-up on your release.
A media list (also sometimes called a press list or media contact list) is a document with a list of media contacts: journalists, reporters, media influencers, bloggers, and more. They're used for having a list of relevant people that you can send your press release or story.
In short, yes, press releases still work, though how they work and what makes them effective has shifted. Press releases used to be the most straightforward (and costly) way to let the media know what you were up to (i.e., what product, service, cause, or event you were using to make an impact in the world).
How to end the press release. Signal the end of the press release with the word "Ends" in bold. After "Ends", write "For further information, please contact" and list your details or those of an appointed person. Do give a mobile number if you can, so that journalists can contact you easily.
Journalists are using press releases actively – in fact, their use has even increased in recent years. 85% of survey responders had read a press release within the last 24 hours. Only a small number of journalists use the press releases they receive as such.
A Changing PR ClimateYes, the press release is dead in terms of that go-to central public relations tool that disseminates news over the web and drops it into every single reporter's mailbox. That just is simply not the way the news travels anymore.
Follow these steps to write a news release:
- Kick off your release with a bold and blunt headline. Your headline is the gatekeeper to your news content.
- Hook with your sub-headline.
- Connect with multimedia.
- Craft readable body copy.
- Include contact information.
- Now, test your work.
- Learn more:
In a perfect world a public relations department will work with everyone involved to get a press release to the point where it's ready to be unleashed on the world. But not every company has a trained public relations professional at their disposal, and not every PR person is a good writer.
Frequently sharing your news is a great way to get a journalist's attention and your brand name recognised. Sending a release every other week or once a month will help you become familiar in a journalist's inbox.
